From Lockdown Idea to CEO: My Journey with The Social Giraffe 🦒

Hey, I’m Fran

CEO of The Social Giraffe, Pinterest strategist, and lover of all things digital marketing. But before I was running the agency and helping business owners supercharge their growth with Pinterest, I was just like many online business owners, figuring out how to market a business online without feeling overwhelmed and trying to avoid burnout.

I started my Social Giraffe and Pinterest journey during lockdown, and what began as a side hustle quickly turned into a thriving business. Fast forward five years, and I now own the company! 🎉 It’s been an incredible ride, and I’ve had the privilege of helping countless online business owners embrace the power of Pinterest to get more leads, grow their email lists and make more sales—without being glued to social media.

A Little About Me…

📌Mum to one, step-mum to two, and a proud golf widow (seriously, if you know, you know! ).
​📌 You’ll find me obsessing over skincare or off hiking in the Highlands whenever I get the chance.
​📌 I’m also a qualified personal development coach & NLP practitioner, so I love combining mindset with marketing.

You can follow me on my socials here:

What The Social Giraffe Stands For

At The Social Giraffe, we believe in:
​📌Collaboration over competition – There’s room for all of us to thrive!
​📌Fun – Because marketing shouldn’t feel like a chore.
​📌Ethics & Transparency – No gimmicks, just real, sustainable strategies.
​📌Knowledge & Empowerment – Giving you the tools to confidently grow your business.

Whether you’re a coach, course creator, or e-commerce brand, I’m here to help you turn Pinterest into your most powerful marketing asset. Ready to get started? Let’s do this! 🚀